I’m happy to report that I’ve started 2017 off with a bang. I looked over all of my previous months and it turns out that this is the third best month that I’ve had since starting my online business, which is great because I really didn’t change much to make that happen.
But before I begin the income report, if this is your first time on my website let me explain why I write a detailed income report each month that outlines the money I made (or lost) and the time I spent working each month.
I’m doing this for a number of reasons:
1) I strive to be transparent about what it takes to make money online.
2) These reports help me keep track of my own progress.
3) These reports hold me accountable.
In short, I don’t create these to gloat about my earnings. I create them to help you understand the true “earning curve” of online business. Now that we got that out of the way, let’s dive into the report.
|PRODUCT OR SERVICE||REVENUE||EXPENSES||NET INCOME|
|JobsForFelonsHub.com Amazon Associate Sales||$0.60||$0.60|
|Long Tail Pro Keyword Research||$9.97||$9.97|
|Aweber Email Platform||$11.40||$11.40|
|OHP Course Sales||$39.00||$39.00|
|Jobs For Felons Hub Partnerships||$130.00||$130.00|
|Udemy Course Sales||$222.20||$222.20|
|JFFHub Media.net Ad Revenue||$306.52||$306.52|
|OneHourProfessor.com Google Adsense Ad Revenue||$2.21||$2.21|
|TranscriptionJobsHQ.com Google Adsense Revenue||$23.65||$23.65|
|Authority Website - THQ Google Adsense Ad Revenue||$104.19||$104.19|
|JobsForFelonsHub.com Google Adsense Ad Revenue||$3,368.53||$3,368.53|
|Google Drive Storage||$2.09||-$2.09|
|Adobe Photoshop Account||$10.61||-$10.61|
|Intuit Quick Books||$11.99||-$11.99|
|Gmass Email Software||$12.95||-$12.95|
|Meet Edgar Social Media Platform||$49.00||-$49.00|
|ConvertKit Email Software||$149.00||-$149.00|
|Upwork Freelancers (New Authority Website)||$739.07||-$739.07|
|Revenue By Channel||JFFHub Website||Consulting||Udemy||OHP Website||YouTube||Authority Website - THQ|
Every month I have income that streams in from multiple sources and quite frankly, a lot of that is pretty regular. However, each month I tend to see a few line items that are drastically different from the prior month. In this section, I’m only going to discuss the items that have increased or decreased substantially.
There were two line items that jumped out to me this month:
Similar to the income I make every month, there are certain expenses that I consider “fixed”. With that being said, as I did in the income area, I’m only going to discuss the outliers or new items added as expenses.
There are two line items that I think are worth discussing this month:
JobsForFelonsHub.com Update: I’ve been saying for three months that I’m going to optimize this website for revenue and unfortunately, I still need to do this. It sounds like an easy task, but I’m finding this to be extremely difficult. Aside from the fact that it’s a “boring” task, I’ve found that there doesn’t seem to be a great tool to help me do this myself.
Consulting Update: There was no consulting income this month. As I’ve said before, not a big deal at all as I prefer to work on my own projects. That being said, I did speak with a new potential consulting client who has their own online business and I prefer these types of coaching session engagements because it’s always fun to talk shop and getting paid for it makes it even better.
Udemy Update: The earnings from Udemy seemed to normalize this month. I’m not too sure why December was such a bad month for my course sales, but January bounced back so I’m confident that the reduction was only temporary.
OneHourProfessor.com Website Update: As usual, I sold one course on the OHP website and also had significant commissions from Thrive Themes. I need to add some information to my Thrive Themes post as the company came out with some new products and I plan on getting that done this month.
Authority Website THQ Update: My new authority website continues to grow and I’m extremely encouraged by the results I’m seeing. I still get a few links per week with my outreach campaign and the traffic and earnings continue to rise.
For now, I am going to continue to focus on link building and I plan on customizing my email autoresponder significantly in February. With this website, my email subscribers fall into two different categories and I am going to have the subscribers segment themselves and then send them relevant information using the tagging feature in Convertkit.
My plan is to fill my autoresponders with ideas that both of the audiences will appreciate. I’ll have a writer create content about specific subjects and then incorporate them into the autoresponder. The idea is that people will get the email, click through to my website, and then I can profit off of Adsense as well as affiliate commissions.
Here’s a breakdown of some key metrics for the THQ authority website:
There are a few key things that you’ll notice in the figures above:
Authority Website BCC Update:
January was nothing short of amazing for my new BCC authority website. I have two writers and am publishing 4 blog articles per week. Beyond that, I completed my link building campaign and so far am seeing a 14% success rate for the campaign. In other words, 14 out of every 100 websites I contact are willing to link to me.
This may not seem like much, but considering most campaigns are somewhere between 3-5%, this is excellent news.
Here are my statistics for this website so far:
|Month||Sessions||Referring Domains||Earnings||Indexed Pages|
A key thing to note here is that the referring domains number is wrong. I pull this number using Ahrefs and the reason why it’s wrong is because I got a ton of links very quickly with my link campaign. I know for a fact that 40 referring domains have linked to me and to be honest, I don’t think that Google or Ahrefs has figured this out just yet.
I’m anticipating a huge increase in traffic once the search engine has realized it, but this could take a month or two before I see the full effects.
Every month, I’m going to reflect back and tell you a few different lessons that I’ve learned. My hope is that the lessons each month will be a cautionary tale for you that makes it so that you don’t make the dumb mistakes that I do along the way.
|Item||Fixed Costs||Variable Costs|
|Google Drive Storage||$2.09|
|Intuit Quick Books||$11.99|
|Gmass Email Software||$12.95|
|Meet Edgar Social Media||$49.00|
|JFFHUB Writer – 3 Posts Per Week||$168|
|BCC Writers – 4 Blog Posts Per Week||$120|
|THQ Writer – City Descriptions||$160|
|THQ Writer – 2 Blog Posts Per Week||$120|
|MONTHLY EXPECTED SPEND:||$1,240.64|
Though I saw an increase in income this month, I can’t claim that I was behind it. As mentioned in the report, there was a large traffic increase and that’s what contributed to it. In other words, I was slacking on this one and failed.
Though my goal was 15 links, I was actually able to get 21 in January. This was pretty awesome and I worked really hard to make this one happen. Not only am I doing link prospecting, but I’m also using HARO to find opportunities and pitch myself and my business. These pitches are not easy and I’ve gotten better at it with time, so hopefully it will continue to help me build links in February. Truth is, the hardest thing is to ACTUALLY reply to all of the opportunities.
I was able to complete my database research as I was hoping, but more importantly is the fact that I was able to launch my link building campaign as well. It started pretty ugly when I received an unfavorable email from 1 of my first 3 recipients, but I used that email full of criticism to learn and readjusted my messaging. Because of that, I was able to get a 14% success rate that is still improving.
Putting this one on my task list….again. I NEED to figure this out and I’ve been lazy because, well, I hate the task. But February is the month….dammit!
Since I hit 21 links to the THQ authority website in January, I’m setting my goal for 20 this month. I’d love to push for 25 but I don’t think it will be possible, so I’ll stick to 20 and see if I can make it happen.
The THQ website desperately needs a good autoresponder, so my goal in February is to complete it. I probably won’t be able to complete the whole thing as I’ll still need content from my writers, but I want to get it to a point where I have the start figured out and can easily add to it as time goes on.
What are your goals for the month? What questions do you have? Let me know in the comments below!