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February was the most successful month I’ve ever had in my online business by a longshot and for good reason. 

While I mentioned the idea of selling my biggest site in the last few months, the sale FINALLY went through and now it’s officially with a new party.

This was a HUGE deal for me and frankly, something I never thought I’d do.  But, times have changed and I’m having a lot more fun working on OneHourProfessor, so it was time to let go. 

I also want to mention that expenses were a little higher this month due to some well-deserved bonuses I gave to some of my staff.  

This month my total income after expenses was $8,804 which comes out to $314 per day.  My biggest site I own sold for $277,000.  I didn’t want to include this in the earnings per day because it skews things so much and it was a one-off sale.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

You can watch the YouTube Video Here: 

Personal Life Update

My personal life has been about as hectic as things can get.  My wife and I are spending most of our time fixing up our house so that we can sell it in the next month or two.

As of now, we’re going to do everything we can to sell our home in Illinois and move to Arizona. 

The idea is for me to go to Arizona and house shop while my wife and a few of her friends look after our house.  The Arizona market is obscenely competitive, so one of us needs to be there to put offers on any property we’re interested in.

The biggest holdup at this point is we need to see if it is possible for us to hold two mortgages.  This would allow me to use the funds I earned by selling my site to buy a new house, and then replenish my funds once we sell our current house.

It’s a little bit of juggling and a difficult situation, but it’s much better than selling our primary home and being homeless for weeks or possibly months.

There are a lot of moving parts to this, but I’ll give you all an update next month and let you know how it’s going.

That’s all for the personal update.

If this is your first time on my website let me explain a few things about my detailed income reports each month that outlines the money I made (or lost) each month.

I’m doing this for a number of reasons:

1) I strive to be transparent about what it takes to make money online.

2) These reports help me keep track of my own progress.

3) These reports hold me accountable.

Keep in mind, I don’t create these to gloat about my earnings. I create them to help you understand the true “earning curve” of online business.

On a side note, I don’t disclose my actual website URL’s on my reports because I’ve had bad experiences with copycats in the past. 

So, in my income reports, you’ll see website generalizations like Website 1, Website 3, Website 5 Website 4, etc.

Now that we got that out of the way, let’s dive into the report.

How did the Income Report Turn Out This Month?

PRODUCT OR SERVICEREVENUEEXPENSESNET INCOME
Sale of Website 1$277,000$277,000
Consulting$3700$3700
Udemy$50$50
Partners and Affiliates Revenue
Website 5 Partners and Affiliates$15$15
Website 8 Partners and Affiliates$18$18
Website 6 Partners and Affiliates$130$130
Website 3 Partners and Affiliates$275$275
Website 1 Partners and Affiliates$583$583
OHP Partners and Affiliates$4234$4234
YouTube Revenue
Thalita YouTube Channel$14$14
Themed YouTube Channel (Click for Webinar)$449$449
YouTube Channel Website 8 Compliment (Click for Webinar) $574$574
OHP YT Channel$796$796
Ezoic Revenue
OHP Website Ezoic Revenue$13$13
Website 5 Ezoic Revenue$1314$1314
Website 3 Ezoic Revenue$1626$1626
Website 7 Ezoic Revenue$1631$1631
Google Adsense Revenue
Website 2 Adsense Revenue$8$8
Website 7 Adsense Revenue$32$32
Website 5 Adsense Revenue$37$37
Website 9 Adsense Revenue$45$45
Website 3 Adsense Revenue$523$523
Software Expenses
Vid IQ YouTube Software$10.00-$10.00
Adobe Photoshop Account$10.61-$10.61
ConstantContact Email$14.87-$14.87
Manage WP$17.60-$17.60
Mailshake App$19.00-$19.00
Streamyard$25.00-$25.00
Epidemic Sound$45.00-$45.00
Upwork Premium Employer Plan$49.99-$49.99
Google Business Drive Storage and Apps$58.15-$58.15
Intuit Quick Books$70.00-$70.00
Active Campaign$70.00-$70.00
Internet Service$79.90-$79.90
Shutterstock Monthly Subscription$125.00-$125.00
Namecheap$130.00-$130.00
Clearscope SEO Software$170.00-$170.00
Ahrefs SEO Software$179.00-$179.00
Siteground Hosting$180.00-$180.00
Misc. Software and Products$104.00-$104.00
Freelance Labor Expenses
Freelance Research, Editing, Video Production, and Misc. Labor$2,645.00-$2,645
Freelance Writing$3,260.00-$3,260
TOTALS$293,067
($16,067)
$7,263$285,804
($8,804)
Revenue By ChannelWebsite 1Website 3ConsultingOHP WebsiteYouTubeWebsite 7Website 5Website 6Website 2Website 8Website 9UdemyWebsite 4
February$277,583
$1,901
$3700$4234$1833$1663$1366$130$14$18$45$50XSOLDX
January 2021$8,076$1,733$3,000$4,078$1,524$1,741$833$124$14$81$14$38XSOLDX
December 2020$10,448$2,356$2750$2,316$1,733$1,670$950$173$15$80$26$76XSOLDX
November 2020$14,132$2,045$2000$1,628$1,386$1,361$741$117$16$59$33$40.00XSOLDX
October 2020$16,439$1,815$2600$1,886$983$1,230$670$68$13$289$13$0XSOLDX
September 2020$13,758.12$1,958.93$2000.00$836.18$877.29$1,159.98$644.78$68.34$11.52$116.50$7.93$0XSOLDX
August 2020$14,356.31$1,829.59$2,339.50 $685.48$790.50$969.42$709.66 $35.15$14.56 $97.13 $14.09 $75.00 $15,345.21
July 2020$10,146.39 $1,390.39 $2,250.00 $545.96 $682.49$773.31 $473.26 $76.03 $15.52 $34.04 $4.29 $72.74 $39.01
June 2020$18,386.69$2,100.43$2,000.00$664.08$457.43
$612.44$397.93$2.82$5.22$0.45$4.72$0.00$201.03
May 2020$14,388.25 $1,628.39 $2,000.00$576.57 $489.31$383.33 $407.86 $30.95 $11.89 $5.78 $5.83 $0.00$298.50
April 2020$9,868.73$1,268.24$2,000.00$311.09$723.35$488.53$499.28$21.63$24.59$4.80$1.16$0.00$628.28
March 2020$15,729.25$1,244.49$2,000.00$401.28$324.14$482.14$599.43$24.68$20.26$61.30$2.37$0.00$629.15
February 2020$22,548.73$2,139.96$2,000.00$261.22$340.49$467.75$543.09$49.32$36.03$0$3.05$0.00$435.32
January 2020$20,512.80$2,646.41$3,240.00$1,334.33$264.30$382.79$541.68$9.13$12.35$0$2.35$0.00$1045.23
December 2019$19,383.27
$2,026.21
$2,575.00
$934.81
$202.66
$304.53
$694.61
$78.56
$9.36
$17.69
$1,864.92
November 2019$21,920.53 $2,173.90 $0$602.88$358.91 $196.02
$617.31 $182.80
$15.77 $21.59 $1,338.93
October 2019$23,620.75$2,546.04$300.00$1,073.56$202.14$58.41$230.27$84.62$72.89$30.00$711.71
September 2019$21,006.31 $2,627.86 $0$335.35 $177.05 $17.80 $170.04 $50.33 $14.72 $35.00 $585.93
August 2019$17,817.28 $2,590.92 $275.00
$414.58 $156.00
$2.57
$133.92 $97.26
$23.67 $40.00
$553.82
July 2019$16,855.42$3,652.24$0$427.66$130.26$2.10$74.26$76.00$17.16$35$574.78
June 2019$15,402.28$5,561.07$0$709.07$141.46$46.29$100.19$30.74$0$562.63
May 2019$17,578.97 $4,900.70 $0
$1,062.34 $116.02 $61.17 $35.71$22.25 $0$749.14
April 2019$16,273.68$4,078.83$0$239.73$76.86$46.05$9.53$0$700.42
March 2019$17,006.79$3,620.30 $0$439.88$76.24$152.99 $19.98$20.24$931.22
February 2019$15,656.00$2,799.98$0$551.53$65.63$291.72$15.68$28.75$647.94
January 2019$16,483.03 $3,280.64 $600.00$469.30$76.52$401.91$10.41$45.75$1,009.83
December 2018$11,776.03$2,488.53$0$483.96$73.60$487.37$20.16$98.43$2,078.19
November 2018$12,886.78$2,324.75$0$657.86$79.91$386.31$10.67$205.87$789.26
October 2018$13,246.69$3,135.04
$150$369.22$83.86$306.89$15.46$93.27$747.29
September 2018$11,784.71$3,853.20$175$321.67$82.99$210.72$0.00$14.94$628.97
August 2018$11,556.29$3,266.47$0$512.72$93.63$39.81$5.31$97.18$980.89
July 2018$12,864.08$4,991.15$0$722.76$84.33$26.84$8.05$91.48$707.66
June 2018$11138.00$6,858.01$0$432.01$95.96$52.42$11.06$50.92$797.02
May 2018$9152.94$4,288.26$0$391.63$100.82$40.23$6.96$44.40$699.19
April 2018$9637.30$2,028.65$0$545.01$85.48$236.23$11.74$24.90$804.71
March 2018$14236.64$778.01$0$380.29$94.79$224.68$13.78$80.61$1362.83
February 2018$10918.94$382.03 $0$644.36 $86.86$454.08 $22.27 $23.90$838.51
January 2018$7993.31
$467.71
$0$757.59
$67.06
$486.99
$14.26
$113.95
$718.04
December 2017$6707.43$432.22$0$785.74$96.12$114.05$28.50$59.21$555.72
November 2017$7545.13$574.91$0$480.41$90.40$4.31$17.70$187.01$479.34
October 2017$6859.17$617.67$0$265.38$66.71$13.06$135.59$319.02
September 2017$6781.51$348.16$0$673.87$58.13$11.31$81.39$223.95
August 2017$7429.92$391.68$0$945.04$63.57$16.36$133.91$181.93
July 2017$5658.64$344.91$1,496.38$1055.57$94.84$58.55$41.80$85.84
June 2017$5924.41$423.04$600.00$403.84$79.81$11.87$148.88$31.71
May 2017$6805.18$214.18$51.50$79.00$82.58$8.71$76.08$9.67
April 2017$8175.11$116.65$0$106.71$57.76$3.57$80.25
March 2017$9527.42$224.16$0$355.12$59.11$6.43$137.29
February 2017$3726.98$160.48$125$438.54$52.40$32.99$165.43
January 2017$4005.52$104.19$0$267.33$41.60$222.20
December 2016$3553.43$52.63$125.00$384.57$41.32$138.07
November 2016$3778.45$22.10$125.00$357.77$48.13$259.26
October 2016$3841.36$1.37$126.00$213.88$48.92$238.90
September 2016$3102.56$112.01$402.32$57.14$271.02
August 2016$3318.70$731.05$44.72$55.08$423.49
July 2016$3353.06$135.19$347.47$52.12$186.34
June 2016$3219.41$330.00$132.77$72.22$397.55
May 2016$4677.02$206.25$253.67$75.89$135.25
April 2016$5008.23$497.50$286.38$62.52$353.02
March 2016$2311.67$556.75$265.29$60.14$301.06
February 2016$2760.21$431.25$250.70$62.00$324.58
January 2016$233.00$1140.00$117.58$46.19$400.97
December 2015$121.30$1163.75$76.00$38.83$17.15
November 2015$138.11$1150.25$39.00$36.78$245.68
October 2015$107.72$760.50$89.54$40.65$49.50
September 2015$102.95$1112.32$113.10$27.46$17.49
August 2015$39.68$1463.75$51.75$25.09$12.05

Project Updates

Website 1 (SOLD!)

  • The site sale went through! The original price was $500k, and it ended up selling for $277k. I intend on releasing a video on YouTube explaining how this happened, so make sure you subscribe to my channel for that one. It’s not every day you hear about a guy who lost $223k by doing nothing at all. 

Udemy Update

I don’t focus on Udemy any longer. They sell my courses for too cheap.

OHP Website Update

  • The site did well again this month. Unfortunately, the increases in traffic are slowing down, but income is rising and I have a lot of ideas for the future to make that trend continue. 
  • This month I earned: $4,247. This is another record month and the highest earnings ever.  Earnings increased MoM by 4%.
  • Pageviews are now at 64k this month, which is an 8% increase MoM.
  • Referring domains increased to 930 and keep climbing. This was a HUGE jump from last month and I think it was just Google catching up to the links that are already pointing my way.
  • EPM dropped slightly to $66, but that’s still a lot. I’m focusing more content on high earning/high intent articles so we’ll see what comes of that.
  • PLAN: Continue guest posting and creating great content.  This month I had my writer complete an article focused on Thrivecart vs. Samcart and more software information is on the way.  One thing that has been hurting me as of late is I haven’t been able to update content as much as I want, but I will be doing more of this as soon as possible.  The problem now is I have a lot of consulting opportunities that are paying really well, but slowing down my own progress.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Website 3

  • Pageviews hit 139k this month, which is a 25% increase I think this is really just where traffic should have been all along as I mention in my last income report how I screwed up analytics a little bit.  
  • This month I earned: $1,901. This was an increase of 10% MoM.  This was mostly because of what I mentioned above.
  • Referring domains increased to This doesn’t even make sense to me as I’ve done no link building, but that sounds good to me!
  • EPM decreased slightly to $67.
  • PLAN: At this point, this site will continue to sit.  I may end up eventually selling, but for now, I’m going to let it sit.

Website 5

  • Pageviews hit 71k this month, which is a 14% increase MoM.
  • This month I earned: $1,366 which is an increase of 64%! Why did this happen?  The only thing I can think is that I joined the Ezoic premium plan which was offered to me by them.
  • Referring domains dropped to 451.
  • EPM increased to $17.79.
  • PLAN: I will continue to let this one sit for now.  I may end up selling it in the future, but no moves right now.

Website 6

  • Traffic decreased 11% MoM. Not a huge problem as earnings increased.
  • Earnings increased 5%.
  • How Much Have I Invested in This Website: $5,718
  • How Much Money Has This Website Made? $1,575
  • Total ROI: -$4,143
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content.
    • 222 Blog posts
  • PLAN: Production has been paused.  This website is sitting and I’ll let it sit until I decide the next move.

Website 7

  • This was the first month in 10 months that the site had a decrease in earnings month over month.
  • Traffic increased by 6%% MoM and eclipsed 100,000 pageviews again.
  • Earnings decreased by 5% MoM. This is a little surprising to me considering traffic is up, but I’m not going to panic as the site is still making much more than I’m investing at this moment.
  • How Much Have I Invested in This Website: $29,857
  • How Much Money Has This Website Made? $12,539
  • Total ROI: $-17,318 (If I were to sell the website today, I’d make around $34,000 net.)
  • How Much Content is on the Website: Keep in mind that this is an informational type of website, not affiliate related at all.
    • 1271 Informational pages on the website
    • 121 Informational Blog Posts
  • PLAN: Continue investing in content and monitor the progress.

Website 8

  • Traffic decreased by 39%. It dropped a lot this month and I’m not too sure why. 
  • Earnings decreased by 77%, which is frightening. Odds are that some of my SEO-centric articles lost ranking, but I’m going to see how this site ends up next month before hitting the panic button.  
  • EPM is $3.41, which is obscenely low. I think this might simply be due to some bad luck.   
  • How Much Have I Invested in This Website: $5,337
  • How Much Money Has This Website Made? $554
  • Total ROI: -$4,783
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content. 
    • 187 Informational Blog Posts
  • PLAN: Continue content production of 3 articles a week.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Website 8 Complimentary YouTube Channel

  • Another great month for this YouTube channel and we officially have the entire content production process outsourced now. At this point, my wife manages the entire team and so far, it’s going well.  If interested in this business model, check out this webinar.
  • Gained 596 subscribers this month.
  • Views increased 1% MoM.
  • Earnings increased by 10% MoM. This is great as we’re approaching the high of $613 we achieved in December of 2020.  
  • How Much Did We Invest in This YouTube Channel: $420
  • How Much Money Has This YouTube Channel Made? $2605
  • Total ROI: $2,185
  • PLAN: Continue publishing SEO-focused videos daily and have the potential viral video each week.  This is a more difficult process to create these videos, but we have high hopes with it’s potential.

One Hour Professor YouTube Channel

  • Channel earned $793 this month. An earnings increase of 7%.
  • How Much Have I Invested in This YouTube Channel: $3,537
  • How Much Money Has This YouTube Channel Made? $8,058
  • Total ROI: $4,521
  • Gained 582 subs this month.
  • Views decreased by 15% MoM. Not surprising as I’ve dropped video production a bit to focus on the blog.
  • PLAN: I am going to maintain 1 video per week right now. I do have a lot of ideas of videos to publish as well, but I’m not entirely sure how to publish them.  The reason is because many of them are SEO focused and I’m thinking that if I publish one each day, it’s likely not the best solution as they aren’t all relevant to my full channel.

Themed YouTube Channel 1

  • Yet again, the channel that we’ve completely ignored increase in both views and earnings this month.
  • Views increased 20% MoM
  • Earnings increased 44% MoM.
  • How Much Have I Invested in This YouTube Channel: $0 (Thalita is editing all videos)
  • How Much Money Has This YouTube Channel Made? $1,503
  • Total ROI: $1,503
  • Gained 3,140 subscribers this month.
  • PLAN: Let this channel sit for now and collect money.  Not worth continuing to work on it as the earnings per 1000 views are too low.  But, I’d be lying if I didn’t say these consistent high earning months aren’t making us second-guess this strategy.

Lessons Learned

Every month, I’m going to reflect back and tell you a few different lessons that I’ve learned. My hope is that the lessons each month will be a cautionary tale for you that makes it so that you don’t make the dumb mistakes that I do along the way.

  • Affiliate marketing is legit – try to fit it into all content somehow
  • Domain authority is extremely important
  • Watch opportunity costs.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Did I Meet my Goals for February?

10+ Guest Posts:  Success.

Continue growing OHP content through content revisionsPartial fail.  I became so busy with consulting this month I slowed down here.  

Record Consulting Videos:  Fail – though I’m halfway completed.      

What Are my Goals for March?

10+ Guest Posts:  I want to maintain this many posts in March.       

Focus more on OHP content revisions this monthWhen I did revisions previously, they worked really well.  I slowed down a bit this month in doing these, but I intend on picking it back up in March.

Begin house shopping:  This is outside of the business, but it’s crucial I get this done quickly so I can keep focusing on my business and growing it.

What are your goals for the month?  What questions do you have?  Let me know in the comments below!

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