If you are the only person working on your business, then it can’t grow much past what you can do.
The secret to scaling your online business is to outsource as much of your business busywork as you can.
By outsourcing, you increase efficiency and get more done in less time.
So, instead of trying to be a Jack (or Jackie) of all trades, you can now focus on what you do best – your specialty where you get the biggest returns from your efforts.
And that’s where websites like Fiverr come in.
Fiverr is a freelance marketplace that is used by over 11 million businesses today. It’s a great platform that lets you get more done in less time – and for less money.
It’s perfect for entrepreneurs and small business owners looking for ways to expand their businesses without having to put in the extra effort themselves.
Also, outsourcing your work on sites like Fiverr presents reduced risks compared to hiring full-time employees. On Fiverr, you pay upon completion of the project and only if you are fully satisfied.
But, for you to outsource effectively, you must have a firm understanding of the things you should and shouldn’t outsource on Fiverr, as well as the best practices for finding rare talent gems to provide you with the best services.
If you’re ready to discover more, let’s get to it.
Things to Know Before You Outsource on Fiverr
Outsourcing on Fiverr will undoubtedly help you reach new heights in your business. But before you can do so successfully, you must first understand these important things:
1. Not Everything Should Be Outsourced on Fiverr
Fiverr lets you hire freelancers for projects of just about every type and size. But, that’s not to say that you should outsource everything.
The platform is a fantastic option for some of your business tasks, but it’s not a solution for everything.
In fact, Fiverr is great for once-off projects that can be completed quickly, such as:
- Content writing
- Voiceover work
- Data entry
- Graphic design
… and so on.
But, it’s not ideal for longer, more complex projects like consulting, book writing, data collection, etc.
Basically, it might be a good idea to stay away from anything ongoing that involves consultative or core business functions.
These types of jobs are often best done by trusted contractors or freelancers that were referred to you by your colleagues and acquaintances.
If you must work with Fiverr freelancers to outsource a continuous, regular flow of work then it’s a good idea to build a relationship with one freelancer for quality work.
By establishing a good rapport with freelancers that you can use again and again, you’ll be able to get the most out of the platform.
2. Communicate Your Expectations Clearly
When communicating with freelancers on the platform, make sure that you state your expectations clearly.
If you want your projects to yield great results then you can be clear and communicative with the people who will be doing the work for you.
Don’t put the responsibility on the seller. You are the buyer of the services, so take the time to set explicit expectations and communicate these to your freelancer in a professional way.
This includes things such as:
- Succinctly explaining the project at the start
- Checking in at various points along the way
- Giving helpful feedback upon project completion
On Fiverr, contractors want you to be satisfied with their performance. It’s important for them to get good ratings from you, but, for them to be able to deliver quality work, they must have a very clear idea of what you want.
So, it’s a lot better for you to over-communicate than to leave important things unsaid.
Make sure you are instructional and descriptive about each of your projects so the freelancer knows exactly what you expect.
The more details you can provide about the service or deliverable before the start of the project, the better results you will get.
3. Use Fiverr for Expertise and Highly Specific Skill Sets
Fiverr is also a great resource if you are in need of people with highly specialized skills to complete your project.
On the platform, you’ll find some of the best talents with in-depth knowledge of everything from graphics work and voiceovers to research, data compilation, and analysis.
For the most part, it’s a lot less expensive to find this type of talent on the platform. But, you must be careful and take the time to ensure that you find people who are actually skilled at what they do as opposed to part-time freelancers that are trying to trick businesses into hiring them as experts even though they have mediocre skills.
4. You Get What You Pay For on Fiverr
As the name implies, Fiverr used to offer five-dollar deals on different types of gigs, including freelance design, creative work, writing, etc.
The website was initially built on the promise of cheap services, but that has changed over the years. Now, the platform has both cheap services and expensive services depending on what you need in your business.
These days, some gigs actually cost a lot more than you would pay your company’s existing team members. That’s why it’s important to be aware of the price points for different sellers, as shown by the examples below offering the same service at significantly different prices.
Take the time to explore the services offered by different freelancers and compare that to their level of expertise and experience to make sure that you are getting your money’s worth when hiring freelancers on Fiverr.
You will occasionally still find gigs that are priced at $5 and some of these freelancers are great. However, if a gig is priced at $5 and sounds too good to be true, it probably is. In cases like this Fiverr is good at handling the customer complaints to resolve issues.
Once you’ve done that, you’ll then discover that you’re getting far less than what was advertised upfront.
5. Maintain Professionalism At All Times
As a buyer of services on Fiverr, you must maintain a professional front at all times. You will be outsourcing your work to a wide range of freelancers, and if you want your work to be taken seriously, it’s up to you to maintain professionalism in all your dealings.
When communicating with freelancers, keep in mind that everything you say and do reflects your business values, and the more professional you are, the more likely it is that you’ll be able to motivate freelancers to provide you with their absolute best work.
How to Find Gigs on Fiverr
On Fiverr, freelance services are traded between buyers and sellers. You can browse all the services (also known as gigs) by category and purchase them directly.
It is this flawless ordering system and ease of use that make Fiverr so popular with busy individuals.
There is no need for any back and forth conversations between you and freelancers, and you can get your tests done quickly and on time.
All you have to do is simply search for the service you want, and a list of gigs will be displayed on the results page.
Browse through them to find the service that addresses your needs perfectly and place an order.
Listed below are the steps to take to find gigs on Fiverr:
Step #1: Choose a Seller
Your first step is to identify the best gigs and qualified sellers who will be able to deliver great results.
Conduct a search for the type of gig you want using the search box at the top of the page:
You will then be presented with a results page with a list of sellers who match your search query.
You can now filter the results in a number of ways, including:
- Categories: For the “full website creation” search example, categories include WordPress, Website Builders, and CMS, Web Programming, Website Design, etc.
Other filters include:
- Service Options
- Seller Details
- Delivery Time
Once you’ve found a seller you like, start by checking the following:
Ratings and Reviews:
After each delivery, a buyer can leave a star rating and/or a written review to share their level of satisfaction with the service.
You can simply look at the volume of reviews, and if the majority are positive, it’s a fair indication that the freelancer is a reliable service provider.
Ideally, you want to choose a freelancer with hundreds of completed jobs as this tells you that the person knows what they’re doing.
Furthermore, they are efficient enough to consistently get things done and complete projects to the satisfaction of the people that hired them.
Finally, you must also look at the response time. The average response time of most efficient freelancers is between 1 and 4 hours.
Choose a seller with a short response time, especially if your project calls for constant communication with the freelancer.
Step #2: Choose a Gig
Read through the gig description to make sure what they’re offering is what you need.
You’ll find the gig description once you click on a particular gig:
After checking out the standard gigs that are offered by sellers on the platform, if there’s nothing that meets your needs, then you can ask for a custom order.
If you don’t have a particular freelancer in mind, or if you can’t find the exact gig for the tasks you need to be completed, then you can use the form shown below to post a gig request to the seller community that anyone can respond to.
Step #3: Place an Order
Once you’ve found the right seller for the perfect gig, your next step is to place the order.
After making the payment, you must take the time to fill in all the order requirements. Often, buyers attempt to skip filling out the information, but this can negatively affect your results.
Whether or not you choose to start a dialogue with the seller, this part will be important for providing them with all the information they need in a way that is easy for them to reference as they work to complete your order.
Make sure to include any and all resources they will need to complete the project. This includes ideas, examples, etc. For instance, you might reference one of your competitors so they know the type of work, style, quality, etc. that you are looking for.
By providing as much information as possible while placing your order, you are providing the seller with a baseline of what you expect in the final delivery.
Step #4: Contact the Seller
This step isn’t compulsory, but it’s always a good idea to contact the seller after placing the order in order to confirm the order as well as give them the opportunity to ask any questions they might have pertaining to the project.
Encourage them to ask as many questions as they need to so they understand the scope of your project.
Keep the lines of communication open throughout the length of the gig and make sure sellers aren’t hesitant to ask pertinent questions for fear of annoying you.
- Always take the time to read through the descriptions so you can compare different gigs and find the absolute best offers to address your needs.
- Make sure the service description includes all the things you need to be covered. If you’re in doubt, you can send a quick message to the seller
Putting in the time before making your choice will save you the hassle of giving the job to an individual who isn’t best suited to take care of your needs and will ultimately cost you more time and money when stuff has to be redone, thereby decreasing efficiency and lowering your overall productivity.
What Gigs Should You Outsource on Fiverr?
Most entrepreneurs and small business people are those who enjoy doing certain business tasks themselves and often have trouble delegating to others as they feel that no one will be able to get things done as effectively as they would.
But, when considering the growth of your business, outsourcing simply has too many benefits to ignore.
But, not every gig is suitable for outsourcing on Fiverr. Listed below are 15 gigs you should consider outsourcing on the freelancing platform.
1. Website Creation
Creating a great website these days is easy with the right tools. But, it’s still something you can save time on by outsourcing to someone on Fiverr.
The platform makes it even easier to get a stunning website built thanks to the Website Creation Customization Search feature.
With it, you can get a website built in just a few short steps instead of spending time and effort sifting through dozens of options.
All you need to do is to go to the platform’s Guided Website Design Service page where you will find a list of five steps to complete in order to get the perfect freelancer to complete your project.
How to use Fiverr’s dedicated website creation page:
On the page, click on the button labeled “What kind of website do you want?”
Choose the type of website you want to build from the options shown in the image below:
After you’ve made your choice, click “Next” and follow the prompts to choose the following:
- Your industry
- Preferred store design (you will be shown examples)
- Store features (e.g. main pages, analytics, adding web charts, etc.)
Once you’re done making your selections, click “Continue” and you’ll be able to set your budget range and preferred delivery time.
By the time you get to step 7, you’ll have the opportunity to review your customizations, after which you can click “Done”.
You’ll then receive a list of recommended freelancers who meet all your design criteria, budget, and delivery time.
2. Logo Creation
Logo creation is yet another service that you can outsource on Fiverr.
And, as with website creation, the platform has made it extremely easy to get a high-quality logo created in no time.
You can either search for freelancers to design your logo or use the Fiverr Logo Maker, which is totally DIY, meaning no wait time or tedious back-and-forth communication with freelancers.
You’ll be able to easily design and customize your own logo to your liking even with no prior graphic design experience.
Simply input your details, including:
- Preferred elements
- The slogan, etc.
You can also choose the tone of your logo (serious/fun, innovative/traditional, casual/professional, etc.) and when you’re done, the logo maker will present you with some designs for you to choose from.
If any of them interest you, you can purchase and download it as it is or customize it further by clicking on the “Customize This Design” button.
3. Specialized Services
Another way to use Fiverr is for expertise and highly specific skill sets
Fiverr Pro is a program that features high-quality services from vetted freelancers. For this reason, Pro Verified gigs are usually more expensive compared to regular gigs.
However, they are still competitively priced compared to other financing platforms.
These days, it’s becoming more and more important for businesses to find ways to differentiate themselves online.
One of the best ways to do so is to provide exceptional content, products, or services. Working with more experienced, specialized freelancers makes it more likely that you will be able to achieve this.
They know what they’re doing which is why they are at the top of their field.
By offering the Fiverr Pro service, the platform helps you easily connect with exceptional and talented freelancers.
This gets rid of the trial and error method of outsourcing on Fiverr. By purchasing a Pro gig, you can be sure that you’re getting exceptional services from freelancers who were vetted by Fiverr’s team.
Pro gigs are easy to find while browsing the platform. They are typically labeled with a badge that says “Pro-Verified”. You can also find the Pro gigs on the dedicated Fiverr Pro page.
4. Content/Email/Social Media Marketing
With some of the simpler one-off tasks like copywriting, image design, video editing, etc., you’re better off paying for gigs as you go.
However, with services like content marketing, email campaigns, social media management, web development, branding, etc., it’s a good idea to focus on building relationships so you can get a consistent quality of work from qualified freelance professionals.
These types of jobs require commitments if you want to see quality results and Fiverr helps you achieve this by offering features like Fiverr Studios.
Fiverr Studios is a platform where Fiverr sellers with different sets of skills come together under one gig.
In essence, it’s similar to a regular gig except that instead of one person, you know get a team to work on your specific project. The individual in charge (called the Studio Lead) is the one that creates the gig and coordinates the client’s project.
Fiverr Studios can help you save time by allowing you to manage your projects through one lead.
Also, you can get bulk work done quickly. For instance, if you needed to get 100 articles translated from French to English, you’d be able to use a single team rather than having to deal with dozens of freelancers individually.
Alternatively, if you had one project that required different gigs, you would still be dealing with one lead.
For example, you wouldn’t have to hire a copywriter to write your email copy and then another to proofread and design the layout for your email campaign, and yet another to upload and automate email delivery, and so on.
You can solve this problem easily with a Studio gig.
5. eCommerce Management Services
eCommerce management services are very popular on Fiverr. But rather than searching for individual freelancers and managing them on a different platform, you can do it all on Fiverr with Fiverr Business.
This is a collaboration program created by the platform to connect you and your team with the platform’s best freelancers in order to facilitate easier communication, budgeting, and timely deliveries.
The platform makes it easy for your team to brainstorm directly with freelancers on any project. They can save and share information, as well as save preferred freelancers to work with on future projects.
You get all your ongoing updates in one place which is very convenient, particularly for businesses with larger teams.
Additional Gigs to Outsource on Fiverr:
6. Content Development
7. Email Marketing
8. Graphic Design
9. Site Audit
10. Social Media Management
11. eCommerce Website Development
12. Search Engine Optimization (SEO) Services
13. Branding and Related Services
14. Dropshipping Services
15. Virtual Assistance
Outsourcing on Fiverr Q&A
What is Fiverr?
Fiverr is a freelance marketplace where businesses, marketers, and individuals can find freelancers to complete a wide range of tasks such as writing, web design, graphic design, voiceover services, etc.
How Does Fiverr Work?
Fiverr works by allowing buyers to pay in advance for services offered by freelancers on the platform. Once the work is completed to the buyer’s satisfaction, the freelancer will receive payments for the completed project.
What is a Source File on Fiverr?
A source file on Fiverr is a high-quality, editable version of a file that a freelancer makes for you. For example, source files can be any editable files of software, such as PDF, Adobe Illustrator (AI), PSD, DOCX, Corel Draw (CDR), etc.
Source files are normally attached to gigs for an additional cost. So, for instance, if you are purchasing a logo, you might get a file in JPG or PNG format for $5. Alternatively, you might pay extra for the source file which is highly editable and easy to resize.
Or if you buy a gig for a legal document, you might receive it in PDF form that’s locked for changes. However, the source file might be a DOCX which allows you to make edits.
How to Cancel an Order on Fiverr?
You can cancel an order on Fiverr by clicking on the small blue box located at the top right-hand side of the order page. This will take you to the platform’s Resolution Center where you can choose the button labeled “Ask the Seller to Cancel”.
How Much Does Fiverr Charge Sellers?
Sellers on Fiverr have to pay 20% of their order’s earnings to the platform. Fiverr also takes 20% from the sellers’ tips, as well.
The key to outsourcing successfully on Fiverr is to find the right freelancer with the skills of efficiency required to complete the job properly and on time.
Unfortunately, there are a lot of part-time people moonlighting on their day job which leads to inconsistent and unreliable everything.
By paying attention to things such as the gig descriptions, ratings, reviews, and response time, you’ll be able to increase your chances of hiring the best talent for your business.
Are you ready to growth-hack your online business by outsourcing most of the work to freelancers? Share your thoughts in the comments below!